The skincare and cosmetic industry is influenced by a lot of factors. Lately, it’s been food.
Food is influencing the skincare vertical like never before especially with the popularity of organic and natural ingredients.
From environmental concerns to being more mindful of what we consume, our lifestyle changes have started reflecting back at us by the beauty industry.

What Are Superfoods?

Superfood is a fairly new term. Essentially, they are whole foods which offer the maximum nutritional value with minimal calories. Superfoods contain a variety of nutrients, such as antioxidants and minerals, which are believed to help boost immunity and prevent diseases.

According to Harvard School Of Public Health, a food can be called a superfood when it offers benefits beyond the usual nutritional value. This means that if it offers high levels of desirable nutrients and is linked to prevention of a disease, it becomes a superfood.

Studies have demonstrated that superfoods high in antioxidants help prevent heart disease and cancer, as well as boost immunity and reduce inflammation.

What Is The Superfood Skincare Trend?

In current beauty culture, superfoods are not only limited to food and drink but they have started becoming a regular part of the beauty and skincare industry. This is mostly the result of consumers having a greater awareness and consciousness of what they are consuming, in diet and in beauty.

Skincare brands are finally beginning to make products that are holistic, infusing new clean products with superfood goodness. Skincare products and routines have been derived from natural ingredients for hundreds of years, so having a superfood skincare product with turmeric in it is basically just a modern twist on a tried and true method.

Orienting a skincare routine along superfood supplements may not be for everyone but with ingredients such as aloe vera and chia seed promising benefits such as reduced wrinkles and hydrated skin, adding superfood skincare products could help in maintaining healthy skin.

5 Popular Superfoods In Skincare

Wellness and conscious consumerism is dominating the beauty ecosystem, and people have found that nutritionally dense foods aren’t just good for your diet, they are good for your skin as well.
Here are a few popular superfoods used commonly in skincare and beauty products: 

1. Avocados
They are great for your skin; high in omega 9s which helps keep skin firm and repairs damaged skin cells. Avocados also help your skin maintain water content and elasticity.

2. Turmeric
The super spice of 2016, turmeric has been a part of skincare for hundreds of years. Known for its anti-inflammatory properties, using turmeric-based skincare products can help keep skin looking younger and fresher while also helping relieve skin conditions such as eczema.

3. Blueberries
Blueberries are chock full of antioxidants which are very important for maintaining beautiful skin. Using products with blueberries in them will help repair skin cells, reduce dryness of skin, and normalize oil levels which can clear up your pores and fight acne.

4. Pomegranate
This fruit contains ellagic acid, which works to strengthen skin’s moisture barrier. It also improves hydration levels, preventing skin from drying out.

5. Chia Seeds
Chia seeds have always been considered as a nutritional powerhouse. Chia infused products add radiance and plumpness to your skin, increases collagen production, and also adds various vitamins which are necessary for skin repair. The soluble nature of the ingredient means that it is a winner for everybody with sensitive skin.

3 DIY Superfood Packed Beauty Products

Before you decide to invest in store-bought superfood skincare, it might be a good idea to experiment a bit to find out what works for you. Here are 3 products that you can make, all from the ingredients that you find in your kitchen:

1. Turmeric Mask
For centuries, turmeric has been used to help brighten skin and even the complexion. It has anti-inflammatory and antioxidant properties.

Ingredients:
1 teaspoon coconut oil
½ teaspoon turmeric powder

How to use:
Mix the ingredients together to make a paste. Apply on your face and neck and leave for 10-15 minutes till it hardens. Rinse with lukewarm water.

2. Green Tea Mask
Green tea is high in antioxidants and helps protect skin from UV damage and premature aging.

Ingredients:
1 teaspoon coconut oil
1 green tea bag

How to use:
Open the tea bag and mix the leaves together with the coconut oil in a bowl. Apply the mask to your face. Gently rub the mask into your skin in circular motions to exfoliate and brighten. Rinse with lukewarm water.

3. Acai Face Mask
Acai berries are well known for their antioxidants. These berries prevent formation of harmful toxins on the skin and help stop signs of premature aging.

Ingredients:
1 tablespoon acai powder
3 drops lavender essential oil
½  tablespoon coconut oil

How to use:
Mix all the ingredients together in a bowl till it forms a paste with thick consistency. Apply the mask to your face and leave it for 10-15 minutes. Remove with warm water.

Before using any of these masks on your face, make sure you do a patch test on the inner side of your elbow. In case you have any rashes or experience an allergic reaction, then do not use the face packs. 


Whether or not you choose to completely revamp your skincare routine, there’s no denying that superfoods are healthy for you. Infusing them in beauty products can incentivize people to make more environmentally friendly choices. If you’re looking for expert opinions regarding your skin, TABIIB can help you find and consult with the best dermatologist. Visit the link to know more. 

I am a writer, covering the sprawling expanse of healthcare, among many other things that I love writing on. I write on healthcare because I want to do my part in informing people about the health industry, When I am not blogging about research and medicine, I enjoy reading, playing squash and backpacking around the world.

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